Applied Optimal Designs

The bestselling author of Fermat’s Last Theorem and The Code Book tells the story of the brilliant minds that deciphered the mysteries of the Big Bang. A fascinating exploration of the ultimate question: how was our universe created?Albert Einstein once said: ‘The most incomprehensible thing about the universe is that it is comprehensible.’ Simon Singh believes geniuses like Einstein are not the only people able to grasp the physics that govern the universe. We all can.As well as explaining what the Big Bang theory actually is and why cosmologists believe it is an accurate description of the origins of the universe, this book is also the fascinating story of the scientists who fought against the established idea of an eternal and unchanging universe. Simon Singh, renowned for making difficult ideas much less daunting than they first seem, is the perfect guide for this journey.Everybody has heard of the Big Bang Theory. But how many of us can actually claim to understand it? With characteristic clarity and a narrative peppered with anecdotes and personal histories of those who have struggled to understand creation, Simon Singh has written the story of the most important theory ever.

Philosophy for busy people. Read a succinct account of the philosophy of Berkeley in just one hour.Berkeley’s philosophy denies the existence of matter. According to his work, there is no material world, only our own experience. So when you don’t see something, it isn’t there. Then how does the world persist? Because it is supported by the continuous perception of an all-seeing God. Berkeley’s ideas appear to take empiricism to a ludicrous extreme. But is this quite so absurd as it seems? We are frequently forced to abandon common sense and the obvious in order to progress beyond the immediate muddle of everyday existence towards what we consider to be the truths of science.Here is a concise, expert account of Berkeley’s life and philosophical ideas – entertainingly written and easy to understand. Also included are selections from Berkeley’s work, suggested further reading, and chronologies that place Berkeley in the context of the broader scheme of philosophy.

An invaluable guide to the world of good grammar which breaks down the barriers that prevent so many articulate, intelligent people from communicating effectively.Picking up a book on grammar takes courage, but the learner can take heart from the fact that many of the great writers, including Charlotte Bronte, were hopeless at grammar at school. Her teachers complained that she ‘knew nothing of grammar’, and could read only ‘tolerably’ and write ‘indifferently’. Yet though learning and obeying the rules of grammar won’t automatically bestow the grace and excellence of a Bronte on your writing, learning how written language works will certainly improve your communication skills, step by practical step. The guide features:– the thirteen gremlins of grammar, from apostrophes to verbs- the point of sentence construction- the writing of good English- witty cartoons by Hunt Emerson

A few years ago, Chimamanda Ngozi Adichie received a letter from a dear friend from childhood, asking her how to raise her baby girl as a feminist. Dear Ijeawele is Adichie's letter of response.Here are fifteen invaluable suggestions–compelling, direct, wryly funny, and perceptive–for how to empower a daughter to become a strong, independent woman. From encouraging her to choose a helicopter, and not only a doll, as a toy if she so desires; having open conversations with her about clothes, makeup, and sexuality; debunking the myth that women are somehow biologically arranged to be in the kitchen making dinner, and that men can «allow» women to have full careers, Dear Ijeawele goes right to the heart of sexual politics in the twenty-first century. It will start a new and urgently needed conversation about what it really means to be a woman today.

A fascinating and comprehensive history, 'Demanding the Impossible' is a challenging and thought-provoking exploration of anarchist ideas and actions from ancient times to the present day.Navigating the broad 'river of anarchy', from Taoism to Situationism, from Ranters to Punk rockers, from individualists to communists, from anarcho-syndicalists to anarcha-feminists, 'Demanding the Impossible' is an authoritative and lively study of a widely misunderstood subject. It explores the key anarchist concepts of society and the state, freedom and equality, authority and power and investigates the successes and failure of the anarchist movements throughout the world. While remaining sympathetic to anarchism, it presents a balanced and critical account. It covers not only the classic anarchist thinkers, such as Godwin, Proudhon, Bakunin, Kropotkin, Reclus and Emma Goldman, but also other libertarian figures, such as Nietzsche, Camus, Gandhi, Foucault and Chomsky. No other book on anarchism covers so much so incisively.In this updated edition, a new epilogue examines the most recent developments, including 'post-anarchism' and 'anarcho-primitivism' as well as the anarchist contribution to the peace, green and 'Global Justice' movements.Demanding the Impossible is essential reading for anyone wishing to understand what anarchists stand for and what they have achieved. It will also appeal to those who want to discover how anarchism offers an inspiring and original body of ideas and practices which is more relevant than ever in the twenty-first century.