Convert!. Designing Web Sites to Increase Traffic and Conversion

You can get Flash-y with your Web site – here's how! Know your audience, plan your site, and make it both interactive and cool Gone are the days when you could get by with a boring Web site. With Flash, you can add interactivity, video, an exciting and easy-to-navigate interface, and eye candy like custom cursors and flying text. This friendly guide makes Flash fun and easy, so you can have your site up and running in no time. Discover how to * Build an interface with custom buttons and menus * Include animation and soundtracks * Dress up your text * Create tween animations * Create ActionScript objects * Test and publish your site

Praise for the Second Edition «Mr. Hahn's background in an industry where the creative stretching of promotional budgets is a daily necessity serves well the reader of this book. His advice is both practical and imaginative, and delivered with wit as well as wisdom.» -Andrew McNally III, Chairman of the Board, Rand McNally Create Madison Avenue advertising on a Main Street budget with Do-it-Yourself Advertising & Promotion Now the most complete guide to do-it-yourself advertising includes totally new sections on branding, the Internet, and Yellow Pages advertising. This updated edition of Do-It-Yourself Advertising and Promotion offers the latest information on launching your own homegrown, successful advertising campaigns and new desktop publishing techniques. As an entrepreneur or small business owner, you'll find tried-and-true, low-budget promotional tactics. With every chapter updated and expanded, this new third edition is better-and more comprehensive-than ever. Author Fred E. Hahn and expert contributors show you how to create successful high-impact advertising on a limited budget using practical, time-tested techniques. This friendly and accessible guide explains each method step by step-with concrete advice on planning, scheduling, budgeting, creative issues, and production procedures to help you develop effective: Newspaper and magazine ads * Flyers, brochures, and invitations * Direct mail campaigns * Catalogs * Web sites * E-mail and Internet advertising * Teleservicing * Audiovisual materials * Publicity tools and techniques * And more!

L-карнитин играет важную метаболическую роль в сжигании жира и производстве энергии. Научные исследования показывают, что L-карнитин помогает вашему организму превращать жир в энергию. L-карнитин помогает транспортировать жирные кислоты в мышцы, где они сжигаются в качестве энергии. Этот процесс помогает потерять вес и улучшить работоспособность. L-карнитин не является стимулятором и легко сочетается с любыми продуктами. Для лучшего результата Nutrex использует в LIPO-6 CARNITINE быстроусваивающиеся капсулы с жидким содержанием.

• LIPO-6 CARNITINE от Nutrex помогает уменьшить запасы жира
• LIPO-6 CARNITINE помогает превратить жир в энергию
• Nutrex LIPO-6 CARNITINE помогает увеличить выносливость
• LIPO-6 CARNITINE не содержит стимуляторов

Nutrex Lipo-6 Carnitine (л-карнитин, витамин B11) представляет собой модифицированную аминокислоту, которая поддерживает производство клеточной энергии, помогая в транспортировке жира в митохондрии, где он окисляется и преобразуется в ATP (химическая энергия для клетки).

Клинические исследования показали, что Nutrex Lipo-6 Carnitine способствует повышению атлетической выносливости и работоспособности.

Благодаря сжиганию большего количества жира для выработки энергии, организм снижает расход мышечного гликогена. Этот процесс в сочетании с уменьшением накопления молочной кислоты в мышцах позволяет повысить работоспособность организма до наступления усталости мышц.

Проводимые научные исследования, подтвердили положительное действие L-карнитина на сердечно-сосудистую систему, которое выражается в повышении уровня энергии, передаваемой сердцу, и общем улучшении работы сердечно-сосудистой системы.

L-карнитин способствует окислению жирных кислот и углеводов для выработки энергии, а также синтезу жирных кислот, холестерина, стероидных гормонов и аминокислот. Кроме этого, L-Carnitine обладает положительным действием на нервную систему, снимает стресс.

Nutrex Lipo-6 Carnitine (л-карнитин, витамин B11) представляет собой модифицированную аминокислоту, которая поддерживает производство клеточной энергии, помогая в транспортировке жира в митохондрии, где он окисляется и преобразуется в ATP (химическая энергия для клетки).

Клинические исследования показали, что Nutrex Lipo-6 Carnitine способствует повышению атлетической выносливости и работоспособности.

Благодаря сжиганию большего количества жира для выработки энергии, организм снижает расход мышечного гликогена. Этот процесс в сочетании с уменьшением накопления молочной кислоты в мышцах позволяет повысить работоспособность организма до наступления усталости мышц.

Проводимые научные исследования, подтвердили положительное действие L-карнитина на сердечно-сосудистую систему, которое выражается в повышении уровня энергии, передаваемой сердцу, и общем улучшении работы сердечно-сосудистой системы.

L-карнитин способствует окислению жирных кислот и углеводов для выработки энергии, а также синтезу жирных кислот, холестерина, стероидных гормонов и аминокислот. Кроме этого, L-Carnitine обладает положительным действием на нервную систему, снимает стресс.

Рекомендации по применению: в тренировочный день принимайте одну порцию (2 капсулы) за 30 минут до тренировки со стаканом воды или напитка на ваш выбор. В дни отдыха принимайте по 2 капсулы в любое время между приемами пищи.

Противопоказания: индивидуальная непереносимость компонентов. Если вы беременны, кормите грудью, принимаете какие-либо лекарства или страдаете каким-либо заболеванием, проконсультируйтесь с врачом, прежде чем принимать какие-либо пищевые добавки.

Предупреждения: Хранить в закрытой таре, в сухом и недоступном для детей месте. Не следует превышать рекомендуемую дозировку. Не является лекарственным средством.

Комплектация: 1 банка, 120 капсул



Производитель оставляет за собой право изменить внешний вид упаковки, состав продукта, вкусовые добавки и его консистенцию. Мы стараемся следить за изменениями, но, если вы заметили какое-либо несоответствие, пожалуйста, сообщите нам об этом в разделе "вопросы о товаре". Благодарим!

A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls «holistic conversion rate optimization.» Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits. Teaches proven strategies for increasing conversions across your entire business Details various split testing and data gathering methods and when to use each one Unveils a holistic approach to conversion rate optimization, using technology to create a more customer-centric experience that not only increases conversions, but also improves customer engagement and satisfaction With guidance from Convert Every Click, you'll learn how to boost conversions and consumption across your entire business by maximizing every bit of your hard-earned traffic before, during, and after a sale.

Curious about Google Sites and how team collaboration Web sites can help you share documents online from various locations? Curious about Google’s new Chrome browser? Google Sites & Chrome For Dummies has what you want to know! Today, Google is so much more than another word for “search.” Google Sites & Chrome For Dummies shows you how to create great collaborative Web sites with Google Sites and surf the Web with the super-fast Google Chrome browser. Find out how they work with other Google Apps, too. You’ll learn to: Take advantage of free hosting, free tools, and a simple, straightforward interface with Google Sites Set up a Google account or Google Apps account Create wiki sites that let coworkers collaborate on projects or keep family members up to date Use Google gadgets to keep track of projects, manage calendars and documents, or display photos Integrate documents, spreadsheets, presentations, and other Google Apps into your site Work with Contact List, Google Talk, and Google Chat, and handle e-mail with Gmail Download and install the speedy Google Chrome browser Install browser plug-ins, enable offline access to Google Docs, and manage misbehaving tabs You’ll even find instructions and examples to help you plan sites for personal and business use, plus a sample college course site. With advice from Google Sites & Chrome For Dummies, you can make collaboration easy and have the high-speed Web at your fingertips.

Achieve a fully engaged workforce What if every single employee-every single one-worked in their dream job, utilized their best talents, worked with an inspirational leader and was fully engaged in their role? For companies, this scenario leads to breakthroughs in productivity, customer service, profitability, and shareholder value. For individuals, it means better health, stronger relationships with family and friends, and greater happiness. We sketches the landscape of today's changing job environment and gives managers and individual employees alike a road map to full engagement. Anchored with specific metrics, based on studies of 2 million people, includes engagement, retention, customer loyalty, and profitability Scientific research and academic insights are translated into actionable steps Authors have extensive experience in cutting-edge human resources solutions Achieve breakthrough results for yourself and your organization with the power of full engagement from We.

The how-to guide to becoming a go-to expert Within their fields, thought leaders are sources of inspiration and innovation. They have the gift of harnessing their expertise and their networks to make their innovative thoughts real and replicable, sparking sustainable change and even creating movements around their ideas. In Ready to Be a Thought Leader?, renowned executive talent agent Denise Brosseau shows readers how to develop and use that gift as she maps the path from successful executive, professional, or civic leader to respected thought leader. With the author's proven seven-step process—and starting from wherever they are in their careers—readers can set a course for maximum impact in their field. These guidelines, along with stories, tips, and success secrets from those who have successfully made the transition to high-profile thought leader, allow readers to create a long-term plan and start putting it into action today, even if they only have 15 minutes to spare. Offers a step-by-step process for becoming a recognized thought leader in your field Includes real-world examples from such high-profile thought leaders as Robin Chase, founder and former CEO of Zipcar; Chip Conley, author of PEAK and former CEO of JDV Hospitality; and more Written by Denise Brosseau, founder of Thought Leadership Lab, an executive talent agency that helps executives become thought leaders, who has worked with start-up CEOs and leaders from such firms as Apple, Genentech, Symantec, Morgan Stanley, Medtronic, KPMG, DLA Piper, and more Ready to Be a Thought Leader? offers essential reading for anyone ready to expand their influence, increase their professional success, have an impact far beyond a single organization and industry, and ultimately leave a legacy that matters.

Looking for an edge in today's tough selling market? Honesty Sells challenges you to abandon clich?d sales techniques that rely on manipulation and deceit. Instead, by being honest and open with clients, you will be rewarded with long-term, profitable relationships—at the expense of no one but your competition… PRAISE FOR HONESTY SELLS «I've been in the field of sales leadership for twenty-four years with a major organization. I've recruited, trained, and developed thousands of salespeople over those years. Where has this book been? It should be a must-read for every new salesperson. This is a simple topic that isn't easy to execute day to day. Honesty Sells helps you change your mental map about how to approach business and relationships. Do the right thing....always!» —Scott DiGiammarino, Group Vice President, Ameriprise Financial «Honesty Sells has already made a huge impact in my business and it's a keeper. I recommend it for any business CEO trying to maximize and keep their profits.» —Richard Strauss, President, Strauss Radio Strategies, Inc. «Honesty Sells is not just a book for salespeople. As a public relations professional, Gaffney and Francis's solid principles and coaching have helped me to develop and maintain relationships that are key to the success of my business.» —Avery Mann, Director of Media & Public Relations, FOX TV's America's Most Wanted «Literally thirty minutes after absorbing their sales advice, I was on the phone applying concepts and strategies that enabled me to effectively move forward a deal accounting for 57 percent of my quota for the entire sales quarter. Here's the best part: this was during my first month on the job.» —Raj Shahani, Yahoo! «Thank you so much for the inspiration. Your selling techniques were just the shot in the arm that this old veteran really needed. I have four new clients in just a week's time! Hip hip hooray!!» —Nancy Daniels, Regional Director, HelmsBriscoe «A top-notch sales pro who knows how to make progress in a difficult market. Bad economy. Government sales. Makes no difference—the job gets done.» —Paul Lemberg, Lemberg and Associates «In addition to the practical and proven tips and techniques, this advice is based on extensive sales research and investigation with respect to what produces results. All the 'out of the box' suggestions are attention-getting but also get results!» —Janet Armstrong, Director, Management Consulting, Ajilon Consulting

Visualization—in your own imagination, on the wall, and with media—supports any consultant who is learning to design and facilitate transformational change, leadership development, stakeholder involvement processes, and making sense of complex challenges. This book, from leaders in the field, shows you how. Building on Peter Block’s Flawless Consulting, it explains how to visually contract and scope work, gather data, provide feedback, plan interventions, implement, and support on-going sustainability in organizational and community settings. Unlike Block’s work, Visual Consulting addresses the challenging problems of guiding organizational and social change processes that involve multiple levels and types of stakeholders, with interests in both local and global environments. It demonstrates how visualization and design thinking can be used to get more creative and productive results that are “owned” by everyone. The practices described apply to organizational as well as diverse, cross-boundary consulting projects. In this book, you will. . . Learn powerful visual tools for all key stages of the consulting process, including marketing your services Understand the predictable challenges of change and how to successfully guide organizations and communities through them Learn how to collaborate with clients to get sustainable results Find tools for using visualization comprehensively, for both inner and outer work Successfully guide change in both organizations and communities The fourth installment in the Visual Facilitation series, this book teaches you how to activate the full range of visual tools, methods, and models to support stepping into successful, contemporary consulting relationships.