How to Invent and Protect Your Invention

Preventing Identity Theft in Your Business is a reliable guide to help protect companies, their customers, and their employees from the growing problem of identity theft. Real-life examples show managers and executives how to identify business, customer, and employee identity theft, how these crimes are committed, how best to prevent them, and overall, develop an honest company culture. It also covers how to manage this threat in business reorganizations such as mergers, acquisitions, globalization, and outsourcing.

The global marketplace can be risky business. Get the knowledge and tools you need to get a competitive advantage in the global markets with The Anti-Corruption Handbook: How to Protect Your Business in the Global Marketplace. Authoritative and timely, this essential guide equips you—whether you are an auditor, CFO, general counsel, internal auditor, compliance officer, or forensic accountant—to readily identify the signs of corruption and fraud in the global marketplace and successfully investigate it. This practical guide presents a clear picture of the world of global business corruption, with discussion of: The U.S. laws governing corruption The pitfalls of emerging markets The key to unmasking corrupt activity Reducing risk through technology Intellectual property theft The current state of anti–money laundering in the global marketplace How to investigate allegations of corruption Costs of corruption for industries, economies, and countries With detailed coverage of the evolution and accounting provisions of the Foreign Corruption Practices Act (FCPA), The Anti-Corruption Handbook: How to Protect Your Business in the Global Marketplace sheds light on the issues and threats that your business faces, the risks of doing business in the global marketplace, and the precautions your organization must take to deter such activity from occurring in the first place.

The business side of running a medical practice may be unappealing but it's crucial How to Manage Your GP Practice is written for GPs and other health professionals running their own practices. It tells you in simple, engaging style what the pitfalls are and how to avoid them. It illustrates the good and bad ways of negotiating through management issues, using case examples and lightening the messages with witty cartoons. Written by a GP with over 10 years' experience editing a leading GP magazine, and an accountant whose firm advises over 2500 GPs, the information here is sound, relevant and up to date. It provides reliable and reassuring information for doctors starting out in their careers as well as those looking to refresh their management skills.

Google, Microsoft, Apple, Starbucks, and Wal-Mart are «category killers.» Why? One key to their astounding success is that they have mastered the art of creating highly attractive partner and customer value propositions. They have all built their business on the principles and practices of Partnership Marketing to offer superior products, create long-term distribution opportunities, new revenue streams for their businesses, and increased brand awareness on a world-wide level. Developing an affiliation with the right partner allows both parties to realize successes that they could not have otherwise achieved on their own by transforming their individual strengths into mutual performance. Whether you're an entrepreneur working to expand your customer base and increase value or a corporation looking for cost-effective ways to stimulate growth and brand-presence on a tight budget, Partnership Marketing is a practical in-depth guide to this core business concept. A powerful strategy in good times, partnership marketing is an excellent way to gain competitive advantage and grow your business even in tough, recessionary economic conditions. As marketing resources are being slashed everywhere, coupled with employee lay-offs and cutbacks to existing programs, partnership marketing is a creative way to do more with less. Partnership Marketing provides the complete how-to of collaborating successfully with other organizations, including: how to align PM objectives to your resources; how to assess what you have to offer a partner-brand and how to leverage your core strengths; how to search for the right partner-brand; how to assess the pros and cons of partnering with other brands; and much more.

Invention and patents continues to be an important issue in technology and our global economy. Invention and Patenting provides a clear picture of how to be a prolific inventor, to understand patents, and the patent process. It provides an illuminating insight into the writing of invention disclosures to patents from the submission process to final drafts. The book shows how to communicate effectively with patent lawyers and patent examiners, teaching the language of “legalese.” This book is unique in covering both the early invention process to final patent drafting to provide high quality patents in technologies. Key features include: How to become an inventor, how to invent, to what is invention; How to write an invention disclosure to writing a patent; Examples of utility, design, and plant patents; How to prepare the background section, brief listing of figures, detailed description of the invention, claims, abstract to artwork; Using patent search engines; Writing independent and dependent claims; Analyzing office actions of the US and European patent offices; How to write an office action response and amending claims; and, Examples of Office Action responses, preliminary amendments, to notice of allowance response; Invention and Patenting is the first book by an engineer and inventor from a technologist’s point of view. It is an essential reference for engineers and inventors. It is also useful for graduate and undergraduate students in technology and the sciences.

Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business’s network of alliances with customers, suppliers and competitors. This network can provide three key advantages: · superior information · better cooperation · increased power Network Advantage shows how awareness of these three advantages can help align your portfolio of alliances with your corporate strategy to maximize advantages from existing networks and to position your business as an industry leader. This book is written by three leading authorities in the field of organizational management who work with many international corporate clients. Based on groundbreaking research and illustrative cases, it provides practical tools to help you think strategically about reconfiguring your alliances and partnerships. For business executives, consultants, and executive MBAs who want to get the most advantage from the combined power of their alliance portfolios, Network Advantage offers in-depth, practical guidance. Make it your first strategic connection to gaining competitive advantage! Companies’ connections to other firms—their network of alliances—matter for economic success. In this practical, jargon-free, evidence-based book, three experienced scholar/educators provide practical tools to understand your company’s network positioning and what to do to build webs of relationships that provide competitive advantage and economic value. —Jeffrey Pfeffer, professor, Graduate School of Business, Stanford University and co-author of The Knowing-Doing Gap. The book, Network Advantage, presents compelling ideas and is a must-read. It articulates three different perspectives to think about a firm’s network advantage and shows how a firm can maximize the value of its alliance network. The book is filled with theoretical and practical insights on the topic and offers captivating case studies to illustrate its key points. It is fun to read. I highly recommend this book. —W. Chan Kim, The BCG Chair Professor of INSEAD and the Co-director of the INSEAD Blue Ocean Strategy Institute In this eminently researched book, the authors show how executives and entrepreneurs alike can unlock the value of alliances. And the book comes with some «secrets» to success that most managers overlook. Every CEO, executive and entrepreneur who are collaborating with other firms ought to read this book. —Morten T. Hansen, Professor at University of California at Berkeley, author of Collaboration and co-author of Great by Choice. Don’t compete alone! “Network Advantage” provides a fresh perspective on how all firms can benefit from their alliances and partnerships. The authors seamlessly integrate academic research and real life examples into a practical step by step guide for unleashing the power, information and cooperation advantages available in networks. A must read for thoughtful executives and entrepreneurs alike. —Stein Ove Fenne, President, Tupperware U.S. & Canada Having the «right» business network is everything for a company's success in Asia and worldwide. With its rich cases and practical tools, this book is an indispensable guide for a thoughtful executive on how to design, build and manage a network that will make your firm globally competitive. —Yong-Kyung Lee, Former CEO of Ko

The number-one issue for every entrepreneur is Money—getting money, raising money, convincing investors to give you money. Whether you are a start up, a small to mid-sized enterprise, or a $100-million company, your biggest problem is always money. There is currently a mad rush towards private equity—the new, hot way to get financing—but it remains a mystery to most entrepreneurs and owners/managers of SMEs. Money Magnet unlocks the puzzle of private equity financing and shows how understanding private equity is the first step to growing wealth in your business. Historically, the most common ways to raise financing for SMEs was through bank loans or through the stock markets. But banks are notoriously risk-averse and conservative in lending to small businesses, and the great bull market is over. For most small and medium sized companies, the small cap public issue market is no longer a viable source of financing. Enter private equity. There are billions of dollars of private equity funds available in Canada and millions of SMEs looking for money, but the two don’t always know how to find one another and, when they do, usually don’t speak the same language. This is the book that explains to business people what private equity financing is, how it works, how and where to find it, how to be successful in attracting it, and all the advantages and disadvantages of raising financing in this way. Money Magnet is for entrepreneurs in emerging growth companies who are seeking financing and want to explore the benefits of the private equity option. In language that entrepreneurs understand, Jacoline Loewen demystifies the world of private equity in this simple yet comprehensive guide. Money Magnet explains what private equity is and how it works; compares it with traditional sources of financing, such as banks and stock markets; explains the different types of private equity investors (e.g., angels, venture capitalists, fund managers and institutional investors); outlines the benefits and pitfalls; describes how to meet venture capitalists and fund managers; shows how to make a convincing pitch to an investor; reveals what makes investors cringe and what makes them open up their cheque book; provides strategies to deal with the four brutal questions all investors ask; explains in detail the deal process and the deal sheet; gives advice on common conflicts between investors and entrepreneurs and how to manage them; includes a detailed checklist of what an investor wants to know about you and your business; and much more.

An informative guide to all key aspects of employability for graduating students, educators, managers, and qualified healthcare professionals. Written specifically for health professionals, focusing on their needs and the challenges they face, maximising employability potential, and managing career progression. Packed full of potential interview questions, reflection opportunities, and case studies throughout Includes chapter on Professionalism, Continuing Professional Development (CPD), and Leadership

In today’s society many young people have lost sight of the value of money and seem to believe that money really does «grow on trees.» Part expose and part survival guide, Prodigal Sons and Material Girls addresses the nagging issue faced by many parents today – why do their children have such unrealistic expectations about money? The book is divided into two comprehensive parts. Part I outlines the disturbing facts about America’s possession-crazed youth and the society that has distorted their views. You’ll be introduced to everything from the «three-headed monster»—a high-powered triumvirate of consumer products companies, media conglomerates, and advertising agencies that has tremendous influence over your children—to the distorted view of the American Dream as shaped by principles known as «The Teen Commandments.» In learning what you’re up against you can teach financial responsibility from a position of strength. In Part II, Dungan offers creative and convincing examples on how to leverage his highly successful «Share-Save-Spend» approach to money – critical elements for you to help your children break free from the materialism that has become ingrained in our society. Through insightful anecdotes and simple exercises, you will learn how to: Talk to your children about money Understand the difference between financial wants and needs Increase the probability of your children having a prosperous life Raise your children’s marketing IQ Maintain healthy financial boundaries Set a healthy example for your children to follow The «Share–Save–Spend» methodology will help your children establish healthy financial habits and will undoubtedly become their foundation for making a lifetime of responsible financial decisions. Nathan Dungan is an innovative leader in the financial services industry. Over the past 15 years, he has been a top-performing financial advisor outside of Philadelphia, PA and most recently served as Vice President of Marketing for Lutheran Brotherhood (now Thrivent Financial for Lutherans), a $57 billion member-owned financial services company with nearly 3 million members. Dungan is a frequent speaker and workshop leader and has been widely quoted on this subject in the New York Times, the Wall Street Journal, USA Today and has appeared on CNN and PBS.

Obtain the Best Consulting Services for Your Business In this chaotic age of new technologies, downsizing, and reengineering, managers and executives are relying more and more on the consultant. Hiring the right consultants for your company and making effective use of them is a vital skill, and yet there has been a lack of guidance on this topic-until now. How to Use a Consultant in Your Company delivers expert advice and practical guidelines on how to successfully create and manage the client/consultant relationship-to your advantage. John McGonagle and Carolyn Vella provide up-to-the-minute information on: * Defining your consulting needs * Finding and selecting the right consultants * Managing the paper trail-corporate policies, contracting issues * Working with an individual consultant or an entire firm * Handling disputes, lawsuits, and complaints * Evaluating consultants Including forms and other materials for help in developing formal policies, billing procedures, and more that you can adapt to fit your own situation, How to Use a Consultant in Your Company is the one-book-fits-all solution for anyone responsible for getting the most out of their company's consultant.