The Carpenter. A Story About the Greatest Success Strategies of All

Discover the benefits of being positive. We all have two dogs inside of us. One dog is positive, happy, optimistic, and hopeful. The other dog is negative, mad, sad, pessimistic, and fearful. These two dogs often fight inside us, but guess who wins the fight? The one you feed the most. So begins the story about a negative mutt named Matt and a big dog named Bubba who teaches him how to feed himself with positivity each day and in the process Matt transforms his own life and the shelter they call home. The Positive Dog is an inspiring, heartwarming story that not only reveals the strategies and benefits of being positive but also an essential truth for humans: Being positive doesn't just make you better. It makes everyone around you better.

Janine Allis explains how she grew Boost Juice bars into a global phenomenon. How do you turn a single juice bar into a global company with more than 6000 employees and $160 million in global sales? Ask Janine Allis. In The Secrets of My Success, Australia’s hottest entrepreneur tells the inside story of the growth of Boost Juice, including her personal journey from housewife with no formal business training to successful entrepreneur. Along the way, she discovered the 30 business and leadership tips she calls her ‘recipes for success’. The Secrets of My Success also explores how Allis’s personal philosophy based on a love for life has brought the company loyal customers and created satisfied, dedicated employees. The perfect guide for budding entrepreneurs to reject the traditional wisdom that the only way to succeed in business is with a business degree An inside look at the successful management and leadership philosophy of one of Australia’s greatest entrepreneurs Includes a full-colour photo insert section. For today’s entrepreneur looking for non-traditional paths to extreme success, The Secrets of My Success offers practical business and leadership wisdom combined with Allis’s own compelling personal story.

The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half-century ago. To connect with a new generation of customers, companies must embrace and deploy a new marketing mix, powered by a more effective discipline: experiences. Experiential marketing, the use of live, face-to-face engagements to connect with audiences, create relationships and drive brand affinity, has become the fastest-growing form of marketing in the world as the very companies that built their brands on the old Madison Avenue approach—including Coca-Cola, Nike, Microsoft, American Express and others—open the next chapter of marketing. . . as experiential brands. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands spanning a decade, global experiential marketing experts Kerry Smith and Dan Hanover present the most in-depth book ever written on how companies are using experiences as the anchor of reinvented marketing mixes. You’ll learn: The history and fundamental principles of experiential marketing How top brands have reset marketing mixes as experience-driven portfolios The anatomy of a brand experience The psychology of engagement and experience design The 10 habits of highly experiential brands How to measure the impact of experiential marketing How to combine digital and social media in an experiential strategy The experiential marketing vocabulary How to begin converting to experiential marketing Marketers still torn between outdated marketing models and the need to reinvent how they market in today’s customer-controlled economy will find the clarity they need to refine their marketing strategies, get a roadmap for putting their brands on a winning path, and walk away inspired to transition into experiential brands.

'A compelling new book' Daily Express Intimate and revealing, Spice Girls is the definitive story of the world’s most iconic girl group. Through compelling new research and interviews, Sunday Times best-selling biographer Sean Smith reveals what life was really like for five fiercely independent and ambitious young women who were propelled to international fame in the 90s with unstoppable momentum. Quickly establishing themselves as the biggest success in British pop music since The Beatles, they were adored and admired in equal measure: the Spice Girls made a connection with millions of young women across the globe who were inspired by their enthusiasm for life and their famous Girl Power philosophy. The fab five became one of the most successful music acts in history, with more than 85 million record sales world-wide and nine UK number one singles. Throughout the years, their lives have garnered unprecedented levels of media interest and fans have keenly followed their ups and downs – the personal conflicts, celebrity break-ups, controversies and parenthood. One thing’s for sure: they are never boring. In 2019, the prospect of their reunion tour has led to an outpouring of adoration and excitement, proving that the Spice Girls truly are an enduring cultural phenomenon.

"An absolute must read! It encapsulates the principles which we have used as a fundamental part of our people strategy here at microsoft in the uk 'creating an environment where great people can do their best work', the foundation of which is there will come a time when people will choose which employer they contract with, not the other way around'. Act now before it is too late" —Steve Harvey, Group Director, People and Culture, Microsoft UK. «Nicholas brings the best personal development training with simple sysytems and strategies for growth. He has helped me and many others here take a grip of their lives and fast forward to the results they desire.» —Michael Wood, Retail Academy, Marks & Spencer

A timely and vivid look at Scotland’s long and difficult road to nationhood, re-exploring some cherished myths and unearthing a wealth of fascinating new detail.This edition contains a limited number of illustrations.Magnus Magnusson’s starting point is Sir Walter Scott’s classic version of Scotland’s history, ‘Tales of a Grandfather’ (1827-29), which has moulded the views of generations of Scottish schoolchildren. Like Scott, Magnus Magnusson is a master story teller. In investigating the many questions raised by the nation’s turbulent and often poignant past, he gives full weight to the living treasure of local legends and tradition which he believes has as much resonance as academic analysis.Where did the ‘Scots’ come from? What is the truth about such historical figures as Macbeth, William Wallace and Robert Bruce? What was the significance of the tragic reign of Mary Queen of Scots? What was the impact of Bonnie Prince Charlie and his brutal defeat at Culloden?Incorporating the findings of many leading modern historians, ‘Scotland: The Story of a Nation’ casts the nation’s history in a fascinating new light. It is essential reading for anyone with an interest in Scotland at this pivotal moment in its history.

At last, the secrets of the real sales wizards are revealed in this inspirational book. Here are 100 failsafe tips, techniques and ideas for driving your sales up and up and smashing your targets. The ideas are drawn from sales masters from a variety of backgrounds and sectors, providing a heady mix of the best up-to-date and original sales tactics. Series was previously exclusive to WH Smiths – very successful selling x copies – now available throughout trade and direct channels. Practical and fun to use – simple and unique format. Great advice mixed with a dash of irreverance.

A timely guide to making the best investment strategies even better A wide variety of strategies have been identified over the years, which purportedly outperform the stock market. Some of these include buying undervalued stocks while others rely on technical analysis techniques. It's fair to say no one method is fool proof and most go through both up and down periods. The challenge for an investor is picking the right method at the right time. The Little Book of Stock Market Profits shows you how to achieve this elusive goal and make the most of your time in today's markets. Written by Mitch Zacks, Senior Portfolio Manager of Zacks Investment Management, this latest title in the Little Book series reveals stock market strategies that really work and then shows you how they can be made even better. It skillfully highlights earnings-based investing strategies, the hallmark of the Zacks process, but it also identifies strategies based on valuations, seasonal patterns and price momentum. Specifically, the book: Identifies stock market investment strategies that work, those that don't, and what it takes for an individual investor to truly succeed in today's dynamic market Discusses how the performance of each strategy examined can be improved by combining into them into a multifactor approach Gives investors a clear path to integrating the best investment strategies of all time into their own personal portfolio Investing can be difficult, but with the right strategies you can improve your overall performance. The Little book of Stock Market Profits will show you how.

The Way of the Dog is a self-help classic. It tells the story of failed salesman, Derek Stubbins, who wanders into a brothers Grimm nightmare and gets turned into a dog. He has to learn the way of the dog to get by. He has to develop the simple, clear way of thinking that a sheepdog has for its task. In doing so, he finds that he can achieve any goal he desires. It is the perfect pathway to success. Why a dog? A dog has only two states of thought, which are happy, and waiting to be happy. When it has a task to do, it sees the beginning and the end. It doesn't become anxious or depressed at the size of the job, but just undertakes it and deals with obstacles as they come. It always succeeds. Geoff Burch taps into the core of great personal development writing in The Way of the Dog. He focuses on the two big questions – what do you want to do with your life and how do you do it? By following the way of the dog, each obstacle in your path is dealt with unfailingly, one at a time. And if you don't know where you're going or what you need to make you happy, the sheepdog will show you how to recognise a sheep and not to waste time with goats. The Way of the Dog offers timeless, accessible, fast-paced, funny and memorable advice. Inspiring lifestyle wisdom is brought out through simple storytelling. Plan your course through life and overcome every obstacle in your path by adopting The Way of the Dog's route map to success. Unlike the instructions in flat-pack furniture, anyone can understand it, it is easy to do, and the outcome will not be a surprise or a disappointment. The Way of the Dog contains the secrets of success.

Heading off to college? Or perhaps already there? This book's just for you. Winner of the 2010 USA Book News Award for best book in the college category, The Secrets of College Success combines easy-to-follow tips that really work with insider information that few professors are willing to reveal. The over 800 tips in this book will show you how to: Pick courses and choose a major Manage your time and develop college-level study skills Get on top of the core requirements Get good grades and avoid stress Interact effectively with the professor Match college and career, and more. New to this second edition are tips for: Online courses and MOOCs Community Colleges, Engineering Schools, and Arts and Design Colleges E-readers, tablets, and laptops Taking out Student Loans and Paying them Off, and more. Ideal for college students at any stage, and college-bound high school students, The Secrets of College Success makes a wonderful back-to-college or high-school-graduation gift – or a smart investment in your own future.