The Complete Guide to Flipping Properties

A step-by-step guide to designing and implementing an amazing customer service culture In today's competitive business environment, keeping customers happy is the key to long-term success. But some businesses provide much better customer service than others. It's not always clear what works and what doesn't, and implementing new customer service practices midstream can be a difficult, chaotic task. Business leaders who want to transform their business culture into one of customer service excellence need reliable, proven guidance. Unleashing Excellence gives you practical tools and step-by-step guidance tailored to your company's individual customer service needs. It shows you how to navigate your teams through every step of the implementation process to achieve true customer service excellence. The book covers the training and education of your group, how to measure the quality of your service, how to build a culture of personal accountability, and how to recognize excellence and reward it. Fully revised to include updated information on the latest tools and best practices, as well as the stories and lessons learned from those organizations that have used the process described in the book. Offers proven best practices for designing and implementing an excellent customer service culture Simple format divides content into nine «leadership actions» that guide you through a step-by-step process Shows you how to build a common customer service vision for your entire organization Customer service is vital to the survival of your business. If you want to move your organization's customer service practices from good to great, Unleashing Excellence is the key.

Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on strategy, technique, and the skills needed to write for different media, The Copywriter’s Toolkit book will sharpen your copywriting skills whatever your level. Introduces essential conceptual strategies and key writing techniques for result-driven copy Provides practical advice on writing for specific media including: print, radio, TV, websites, blogs, social media, ambient, digital, direct mail, product packaging, and viral marketing Covers all areas of copy development: on-strategy and on-target messaging; headline and slogan creation; brand personality and tone of voice; broadcast production conceptualization and print / digital typesetting consideration Presents innovative visual examples from exciting multimedia campaigns, comments from copywriters at world-renowned agencies, inspiring radio scripts, TV scripts and storyboards, effective blog posts, imaginative package copy, and more Shares invaluable writing tips and insights from award-winning copywriters currently at global agencies Includes supplementary website an instructor’s manual, sample syllabus, PowerPoint presentations, and creative assignments, as well as student study aids, flashcards, podcasts and/or webinars by the author, and links to sample and featured campaigns, agencies, and related videos

Zakk Wylde – the man, the guitar god, the legend – invites all who dare to follow onto the tour bus for tales of glory, debauchery and metal mayhem.Ever wondered what really goes on behind tour bus windows and backstage doors, or what inspiration fuels a mind-blowing metal display? The content of these pages will make you wish you never asked.Among deranged tales of onstage indecent exposure and booze-fuelled destruction, Zakk leads you on a Journey to Valhalla, where your metal awakening awaits. For the aspiring Metal Musician, you’ll be lucky enough to get Zakk’s exclusive tips on how not to make it in the music business, how to survive decades on tour with the Prince of Darkness, Ozzy Osbourne, as well as useful tips on how to set up a shooting range on a tour bus and survive the mosh pit.Aspire to reach new heights of metal mayhem. Get on the bus and get ready for the Metal ride of your life.

How to effectively use Pinterest to market your business, product, or service Pinterest, the rapidly growing social networking site that allows users to post and share images and videos on «pinboards» (a collection of “pins,” usually with a common theme), is providing businesses and savvy entrepreneurs with a new platform to market their products and services. And, as with any new platform, learning what works best and what doesn’t when it comes to marketing can be a challenge. Pinfluence is a complete guide to Pinterest marketing that will teach you how to effectively raise awareness for your brand, product, or service, drive traffic from Pinterest to your website, and connect with current and potential customers. You will learn: How to create a powerful Pinterest profile, your Pinterest brand strategy, set up boards, pin and repin images, and get into conversations in the Pinterest user interface. Pinterest marketing techniques, including great content creation, how to optimize websites and blogs for pinning, and how to start growing your followers. How to integrate Pinterest with other social media tools (including Facebook, Twitter, and blogs) and how to track trends and monitor conversation on Pinterest. Advanced Pinterest marketing techniques, including how to grow your audience, how to use the Pinterest iPhone app, advice for special types of businesses (B2B companies and nonprofits), and how to make your pins and boards “sticky” so they capture public attention and influence people to change their behavior. Pinterest copyright issues Pinfluence is for anyone who wants to join the likes of companies like Whole Foods, Gilt, West Elm and others, and harness the marketing power of Pinterest to grow their business.

An essential guide to every species of tree found in the British Isles – outside of arboretumsThis easy-to-use guide covers the 360 species of tree that are found in Britain & Ireland. Each species is covered in detail with information on how to identify, whether from a leaf, twig, bark or whole tree, plus extra information on where the tree grows (including a map), how high they grow, what uses it is put to and history.Every species is also comprehensively illustrated with photographs of every useful feature – bark, leaf, seed, flower, twig and whole tree.Sample identification section:Silver Birch Betula pendula (Betulaceae) height to 26mA slender, fast-growing deciduous tree with a narrow, tapering crown when young and growing vigorously. Older trees acquire a weeping habit, especially if growing in an open, uncrowded situation.

The path to business success is an open road and you'd better be ready for anything! What do businesspeople and entrepreneurs have in common with bikers? More than you'd suspect. The freedom of hitting the open road is a concrete extension of the need for freedom that encourages entrepreneurs to start businesses. The desire to succeed in business by doing it your own way is no different than the desire to hit the road and plot your own course on two wheels. The Biker's Guide to Business explores these parallels and offers hard-won business wisdom specially suited for Business Bikers who do it their way-whether out on the highways or in the corporate boardroom. Introduces DeVille's Navigation Process that helps you develop your own action plan for achieving your own unique vision of success Shows you how to tailor a road map to guide your personal journey from where you are now to where you want to be tomorrow Uses biker terminology, analogies, and parallels to communicate real business wisdom Though written to appeal to bikers, the book is a handy business guide for anyone willing to take the ride Whether or not you're a biker, the passion to ride is the same passion that pushes people to succeed professionally by taking their own path. Hop on, rev up, and succeed.

The irreverent guide to investing, Boglehead style The Boglehead's Guide to Investing is a DIY handbook that espouses the sage investment wisdom of John C. Bogle. This witty and wonderful book offers contrarian advice that provides the first step on the road to investment success, illustrating how relying on typical «common sense» promoted by Wall Street is destined to leave you poorer. This updated edition includes new information on backdoor Roth IRAs and ETFs as mainstream buy and hold investments, estate taxes and gifting, plus changes to the laws regarding Traditional and Roth IRAs, and 401k and 403b retirement plans. With warnings and principles both precisely accurate and grandly counterintuitive, the Boglehead authors show how beating the market is a zero-sum game. Investing can be simple, but it's certainly not simplistic. Over the course of twenty years, the followers of John C. Bogle have evolved from a loose association of investors to a major force with the largest and most active non-commercial financial forum on the Internet. The Boglehead's Guide to Investing brings that communication to you with comprehensive guidance to the investment prowess on display at Bogleheads.org. You'll learn how to craft your own investment strategy using the Bogle-proven methods that have worked for thousands of investors, and how to: Choose a sound financial lifestyle and diversify your portfolio Start early, invest regularly, and know what you're buying Preserve your buying power, keeping costs and taxes low Throw out the «good» advice promoted by Wall Street that leads to investment failure Financial markets are essentially closed systems in which one's gain garners another's loss. Investors looking for a roadmap to successfully navigating these choppy waters long-term will find expert guidance, sound advice, and a little irreverent humor in The Boglehead's Guide to Investing.

Prime vacation property throughout Canada has doubled in value within the past five years. For the potential buyer of a vacation property, the cost of entry can be stiff. There is a high demand for many to own a vacation home or idyllic retreat for pleasure and lifestyle enjoyment, future retirement, rental revenue, or investment profit. But buying a recreational property can be a potential minefield for many reasons, as there can be complex tax, legal, estate planning, and investment issues to consider. When investing hundreds of thousands of dollars in a recreational property you will need to do your due diligence and seek solid advice. The Complete Guide to Buying and Owning Recreational Property in Canada, written by Canada's leading authority on matters related to real estate, offers valuable insights and tips, and will prove a trustworthy resource for many years to come. Topic areas include: Buying the right property, for the right reasons, in the right location How to set a purchase and financing strategy and how to negotiate your best deal How to exercise caution when buying with family or friends-and how to keep peace in the family when sharing use or ownership Getting the help of professionals, such as a tax accountant, lawyer, home inspector, mortgage broker, insurance broker, and realtor. Obtaining tax and estate planning strategic advice to save tax on transfer, sale or bequeathing of the property, or inheriting a property What you need to know if you are buying recreational property as an investment. Money saving tips when renting your property yourself or using professional rental management Special cautions if buying a vacation home or cottage outside of Canada Creative ways of using your vacation home or cottage for exchange or barter Key strategies to follow and classic pitfalls to avoid And much, much more! Plus Sources of Further Information, Key Websites, Checklists, Glossary, and Index.

Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers. The result is a soft real estate market with prices investors and homeowners may not see again in their lifetime. In recent years many bargain-hunting investors and homebuyers made the mistake of trying to get foreclosure prices via short sales and pre-foreclosure– before the bank reclaimed the property. They've been burned by endless delays and uncertainty of the messy foreclosure process. With bank-owned properties, that's over. You deal directly with a motivated seller—the bank—and get the foreclosure price without the hassles and complexity of a short sale or pre-foreclosure. This book shows you how to negotiate the best possible terms with the real estate owned (or REO) department of a bank or lender, including step-by-step instructions and no-nonsense advice on finding great deals, estimating fair market value, and closing the deal. You don't need a ton of cash, because REO investing at fire-sale prices is affordable for almost any investor or homebuyer. Provides detailed, step-based guidance on buying REO properties Written by a super-successful REO investor with fifteen years of experience

The world is a big place full of interesting things. And The Grand Tour has seen some of them. That’s why few people are better placed to lead you around this vast planet of ours than Jeremy Clarkson, Richard Hammond and James May. As long as you don’t mind getting hot and lost. Welcome, everyone, to The Grand Tour Guide to The World.In this indispensable guide, you will find an abundance of information, most of which is probably wrong and possibly dangerous. As well as occasionally accurate guides to the places visited on the show, you’ll find exclusive interviews with the presenters and discover their favourite locations for car-based cocking about.As well as being a factually dubious encyclopaedia, The Grand Tour Guide to the World is also a travel companion for those of you who have been inspired by the Grand Tour circus. You’ll find tips on how to sing like a native in the Bahamas, how to speak Welsh (wrongly), and how to navigate the magic roundabout in Swindon. On top of all this, we reveal the world’s fastest cop cars and the greatest car makers. And there’s a picture of James May in an anorak.