The New Power Base Selling. Master The Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition

A practical guide for successfully navigating the single greatest growth and profit improvement opportunity for B2B enterprises: price increases The payoff for implementing price increases without losing customers is massive! Effective price increase campaigns are far more effective at boosting topline revenue and generating profits than acquiring new customers. The problem is that price increase initiatives—whether broad-based or targeted to specific accounts—strike fear and anxiety into the hearts of sales professionals and account managers who are tasked with selling them to their customers. Approaching customers with price increases sits at the tip top of the pantheon of things salespeople hate to do because they fear that raising prices will reduce sales volume or open the door to competitors. Yet when sold effectively, customers accept price increases, remain loyal, and often buy even more. In Selling the Price Increase: The Ultimate B2B Field Guide for Raising Prices Without Losing Customers , celebrated sales trainer Jeb Blount reveals the strategies, tactics, techniques, and frameworks that allow you to successfully master price increase initiatives. From crafting effective price increase messages to protecting hard-won relationships, handling common objections, and making the case for the value you deliver, this comprehensive guide walks you through each step of the price increase sales process. In each chapter, you’ll find practical exercises designed to help you master the Selling the Price Increase system. As you dive into these powerful insights, and with each new chapter, you'll gain greater and greater confidence in your ability to successfully engage customers in price increase conversations. You’ll learn: How to navigate multiple price increase scenarios: broad-based, targeted, non-negotiable, negotiable, defending, presenting, and asking The eight price increase narratives and three drivers of customer price increase acceptance How to neutralize and get past the five big price increase fears and anxieties How to avoid the big mistakes that trigger resentment and drive customers into the arms of your competitors The 9-Box Risk-Profile Framework for targeting accounts for price increases A repeatable process for confidently approaching price increase conversations The Five-Step Price Increase Messaging Framework Proven frameworks for reducing resistance and handling price increase objections How to negotiate profitable outcomes with high-risk profile accounts Winning strategies for coaching and leading successful price increase initiativesFollowing in the footsteps of his blockbuster bestsellers Fanatical Prospecting, Sales EQ, Objections, Inked, and Virtual Selling , Jeb Blount's Selling the Price Increase puts the same strategies employed by his clients—a who's who of the world's most prestigious organizations—right into your hands. Selling the Price Increase is an essential handbook for sales professionals, account managers, customer success teams, and other revenue generation leaders looking for a page-turning and insightful roadmap to navigating the essential—and nerve-wracking—world of price increases.

The Politics of Incremental Progressivism analyzes urban policies in S?o Paulo – one of the biggest and most complex Southern cities – not only challenging the misconception that large metropolises of the Global South are usually ungovernable, but showing the recent occurrence of progressive change. The first detailed and systematic account of the policies and politics that construct, maintain and operate a large Southern metropolis Analyzes the policies of bus and subway transportation, traffic control, waste collection, development licensing, public housing and large urban projects, additionally to budgeting, electoral results and government formation and dynamics Contains original researches about urban policies in a Southern metropolis, and a theoretical focus that bridges the gap between political science and urban studies Contributes to the understanding of how the city is governed, what kinds of policies its governments construct and deliver and, more importantly, under what conditions it produces redistributive change in the direction of policies that reduce its striking social and urban inequalities

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people’s trust, satisfaction and willingness to buy. The authors believe that, to sell most effectively, the seller must be the visual focal point. This book draws on 25 years of experience coaching individuals and organizations in the art of visual selling, sharing stories and techniques used in big-dollar competitive presentations and pitches to senior management. Divided into three sections (the Seller as Focal Point, Getting Ready to Sell and Selling Situations), Visual Selling will appeal to a wide variety of business readers because it can be used to help salespeople sell one-on-one, as well as to assist corporate presenters at selling new programs or products in-house. Section I – The Seller as Focal Point Section II – Getting Ready to Sell Section III – Selling Situations

The guide to listening, building trust, and selling what the buyer wants Everyone sells—in every aspect of your life and no matter what your profession. Supremely Successful Selling describes the art of selling that helps the buyer understand the value and appeal of a product for their personal life or for their business. Replete with stories of some of the greatest sales people in the country, this book teaches you how to listen more than talk, become an ethical ambassador for your product, and understand that everything in life is selling. You'll learn how to take the fear out of asking, the ten actions to avoid, and the most powerful incentives that sell your product. Offers proven advice on how to get the appointment Shares the «Three Magic Questions» that engage a prospect Explains how to overcome objections, the power of the «Magic 7 Minutes,» and the Four Es that make a great Sales person Jerold Panas is one of the nation's leading consultants and a platform personality of note. He is the author of thirteen bestselling books and manages one of the largest consulting firms in the world for advising organizations and foundations on philanthropy. Let Jerry teach you how to ask questions, listen, build trust, and get to a «Yes.»

If You Understand Brain Basics, You'll Sell More As much as 95% of our decisions are made by the subconscious mind. As a result, the world's largest and most sophisticated companies are applying the latest advances in neuroscience to create brands, products, package designs, marketing campaigns, store environments, and much more, that are designed to appeal directly and powerfully to our brains. The Buying Brain offers an in-depth exploration of how cutting-edge neuroscience is having an impact on how we make, buy, sell, and enjoy everything, and also probes deeper questions on how this new knowledge can enhance customers' lives. The Buying Brain gives you the key to • Brain-friendly product concepts, design, prototypes, and formulation • Highly effective packaging, pricing, advertising, and in-store marketing • Building stronger brands that attract deeper consumer loyalty A highly readable guide to some of today's most amazing scientific findings, The Buying Brain is your guide to the ultimate business frontier – the human brain.

The author of the bestseller The Iron Triangle untangles a web of political back scratching in one of the world's most powerful companies Halliburton-a Texas oil-field company Dick Cheney ran before he became Vice President-has courted controversy for the better part of the twentieth century, but only recently has it received intense media scrutiny. In The Halliburton Agenda, Halliburton and its subsidiaries form the foundation of a fascinating story of influence peddling and behind-the-scenes political maneuvering that has only increased in momentum over the last decade-culminating in a firestorm of problems arising as soon as Cheney took office. This intriguing book shows readers where Halliburton has been doing business and with whom-topping the list so far are Iran, Iraq, and Libya. It also reveals how this juggernaut of a corporation has engaged in a cycle of profits that begins by selling products and services to potential terrorist states, contracting with the federal government during times of war against those states, then gaining valuable rebuilding contracts to help repair those states. It will also show how a Halliburton subsidiary, Kellogg Brown & Root, has become an indispensable part of the U.S. military, so much so that the two are indistinguishable at times. Halliburton is one of the first American companies to recognize the importance of aligning itself with powerful politicians, heavily contributing to campaigns, then cashing in on lucrative government contracts. Engaging and informative, The Halliburton Agenda carefully explores the arc of the company's success, its use of political affiliation, and the scope of its international business.

Praise for The Secrets of Power Selling «Finally a book that really does Keep It Simple. The Secrets of Power Selling is for anyone just starting their sales career as well as for seasoned sales professionals who are always looking to improve their skills. This is the reference guide for what it takes to have a successful sales career. With the changes happening in the workforce, our ability to sell ourselves becomes more and more important; Kelley has given us a tool to give us that edge.» —Deane Parkes, CEO, Preferred Nutrition «If you’re a business professional, The Secrets of Power Selling is a must read. The most powerful aspect of this book is that it distills over 17 years of successful sales and business experience into bite-sized chunks of powerful advice that you can read in short time frames. I give it my five-star rating.» —David Frey, Author, The Small Business Marketing Bible «Wow! 101 no B.S. ideas any sales person can use immediately to produce results! Each one is a gem. I wish the people who sell for me did all these.» —Michael Hepworth, President, Results Exchange Inc. It’s competitive out there and there’s a lot expected of you in terms of results. But sales calls can be stressful, closing sales is not always easy, and hitting your sales targets month after month is difficult and frustrating. You don’t get much formal training and it’s impossible to find the time to improve your sales skills yourself. Besides, where would you even begin? Start with The Secrets of Power Selling! Its 101 quick tips are packed with great stories and practical advice that you can immediately put into action to help improve your sales results. Tips range from A to Z (okay, A to W!) on topics such as planning, setting goals, maintaining your health, developing your confidence, using free offers effectively, the importance of your personal appearance, and much, much more. Whether you are new to selling, an experienced veteran, a business owner or entrepreneur, or a sales manager training, supervising, and coaching a team, you will learn valuable tips that will help you increase your sales and earn more money.

Often derided as weak-willed and insecure, Queen Anne was in fact one of Britain’s most remarkable monarchs. In many ways a stolid, conventional woman, she nevertheless presided over some of the most momentous events in British history and led a personal life riven by passion, illness and intrigue.In 1702, fourteen years after she helped oust her father from his throne and deprived her newborn half-brother of his birthright, Queen Anne inherited the crowns of England and Scotland. Childless, despite seventeen pregnancies that had either ended in failure or produced heartrendingly short-lived offspring, in some respects she was a pitiable figure. But against all expectation she proved Britain’s most successful Stuart ruler.Her reign was marked by many triumphs, including union with Scotland and glorious victories in war against France. Yet while her great general, the Duke of Marlborough, was performing feats of military genius, Anne’s relationship with his outspoken wife Sarah was becoming ever more rancorous. Political differences partly explained why the Queen’s earlier adoration for Sarah transformed to loathing, but the final rupture was precipitated by Sarah’s startling claim that it was the Queen’s lesbian infatuation with another lady-in-waiting, Abigail Masham, that had destroyed their friendship.Having lost the will to continue an expensive war that the Marlboroughs and their political allies favoured, the Queen embarked upon a peace process that some condemned as a betrayal of the national interest. And, as it became clear that Anne did not have long to live, the nation became polarised by fears that she intended to bequeath her crown to her Catholic half brother, rather than the German Protestant cousin whom Parliament had designated her heir.Drawing widely on unpublished sources, Anne Somerset vividly depicts the clashes of personality and party rivalries that aroused such strong feelings at the time. Traditionally depicted as a weak ruler dominated by female favourites and haunted by remorse at having deposed her father, Queen Anne emerges as a woman whose unshakeable commitment to duty enabled her to overcome private tragedy and painful disabilities, setting her kingdom on the path to greatness.

One hundred ways to motivate your sales teams to outsell each other and grow your profits In most retail stores, salespeople arrive at work with little enthusiasm to sell. The truth is that retail selling can be a little boring. It's up to owners and managers to provide the spark and motivation that inspires people to excel, even when store traffic is slow. One of the best ways to accomplish that is with selling games and contests. The Retailer's Complete Book of Selling Games & Contests contains more than one hundred selling games and contests that any retailer can use to motivate their staff, improve their sales skills, and generate extra sales during slow traffic periods. Geared toward retailers of all industries and all sizes, from single stores to mega chains, this book will appeal to those with a vested interest in improving the performance of their salespeople and driving sales higher. Details how to use games to sell specific merchandise, increase add-on sales, and sell higher priced merchandise and groups of merchandise Outlines how to structure games and contests, when to run them, and for how long Helps managers build their sales staffs' confidence and abilities through fostering a competitive spirit and rewarding high sellers Harry J. Friedman is an international retail authority, consultant, and the most heavily attended speaker on retail selling and operational management in the world today When you inspire your sales team to improve their skills and outsell each other, you'll boost your profits and outdo your competition